The main space resembled an NCT outing to the Bugaboo factory, with piled-up pushchairs, harassed mums and squawking toddlers.
Books
Celebrate summer with family-friendly festivals, seasonal kids’ shows, outdoor activities and school-holiday gallery specials.
The self-styled family-lifestyle store solves the age-old problem of how to entertain little ones when you’re in dire need of some retail therapy.
Every product is selected for its usability, design and value, resulting in an eclectic edit that will delight kids big and small.
The cosy space comprises well-known Scandi stories across the full range of Nordic languages and a variety of traditional toys.
Kids can type out their selfless act of kindness or bravery on the old-fashioned typewriter and add it to the shop’s Good Deed wall.
The shop’s cute, red-benched cafe offers a tranquil spot to peruse its well-presented, expertly chosen literary offer over a hot chocolate.
Sculptural works are displayed on the floor behind foot-high cordons that may as well be labelled ‘baby limbo contest this way’.
Clare Jay is the Creative Director of eenymeeny. She lives in Tufnell Park with her husband, their three kids and their doggy.
Celebrate the magic of the metropolis with 10 dreamy design-led books that will fuel a love of London in readers big and small.
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