There’s an in-store bench where you can sit and peruse the vast range of books with a massive cuddly tiger for company.
The store offers a monstrous selection of edibles, from salts made from tears to conserves made from bodily fluids.
The shop is adorable and the selection is perfect. The sale is also absolutely brilliant with loads of massive reductions.
Everything is so stylish it’s borderline ridiculous, plus I love kids’ shops with play areas, even if they’re too nice to use
What?: London-based chain of boutique charity shops all beautifully designed and curated to create a thrift-store experience like no other. Expect top-notch, barely used baby equipment, lightly loved picture books, high-end toys and rails chock-full of quality designer and high-street clothing
What?: Trailblazing new venue for East London parents housing a top-notch nursery, trendy eatery and dynamic pop-up shop in a cool and creative mini-village nestled under the railway arches on the edge of London Fields
What?: Cute interiors brand founded on the idea that just because something is made for a nursery, it needn’t look out of place elsewhere. Founded in 2009 by sisters Olivia and Chloe Brookman, this stylish brand started life when the art-history-and-design-graduate siblings designed and made a nursing chair
This is not a just shoe shop, it’s a cool kids’ superstore selling all manner of toys, games, decor, clothing and books. And shoes.
Well-designed, lavishly illustrated books are dreamily displayed on clean white tables and shelves for optimum perving
Expect comfy-cool clothing designed to endure childhood and accessories you’ll coo over in a silly high-pitched voice